ClaritaFashion - Market Segments
Whether you are a branded distributor, contract supplier, manufacturer or retailer of clothing, footwear or accessories, or all of the above, Clarita have a wealth of domain experience and expertise at hand to help you achieve your business goals.
- Fast Fashion
This is typically high street fashion, where things are changing very quickly. It’s all about having the right product in the right place at the right time. Within months or in some cases even weeks, stock can change from potential value to zero value.
- Distribution and Wholesale
Whether you are an importer, exporter, wholesaler or distributor, or all of the above, effective control of your supply chain is mission critical. The constant drive to maximise customer service, minimise costs, reduce lead times and maintain margins is ever present. Maintaining demand led product availability and stock optimisation through efficient warehousing and logistics is paramount.
- Production
This is production/CMT (Cut-Make-Trim), where piece goods are continuously becoming more and more expensive and production units are getting smaller by the minute. It’s all about the ability to work efficiently within tight deadlines. It is important to have full control and visibility of multiple deadlines in order to achieve the ultimate goal of reduced time-to-market.
- Retail
Many customers extend the supply chain to include their own stores. A clear communication strategy is important, as well as the real-time flow of information between the back office and your different retail outlets.
- Work Wear/Corporate Wear
Fewer basic styles that typically have a very long lifecycle, combined with bespoke configuration to meet the needs of the customer. A pair of overalls is no longer just a pair of overalls, but a complex product with a lot of optional extras tailor-made to the customer.
- Shoes and Accessories
Similar to Fast Fashion, however, this time shoes, jewellery, eyewear and handbags.
- Living This is where fashion meets furniture and other home interior items.



